As you are building a personal brand on social media, there is *HUGE* decision to be made: *Should you keep your personal + business accounts separate?* When I hear this question, I immediately go back to my homeschool days and want to make a pros and cons list. Y’all know we were all about making lists as kids! PROS of separating your accounts:
CONS of separating your accounts:
I’m going to deal it to you straight, buttercup: the answer is going to be different for everyone. >>If you are a personal brand like a singer, author, coach, or speaker you may want to keep your accounts together and let your audience get to know you >>For businesses with a more corporate structure such as product or a team of service providers, you would probably be better off separating your accounts >>At the end of the day, you should be creating as much content as possible as quickly as possible.<< If you’re feeling stressed about creating too much content with just one account, consider keeping your accounts combined. At the same time, if you’re only doing videos 2 or 3 times per week, there will be 4-5 days you’re not posting, which means your account going stagnant and it is hurting the algorithm. >>Adding a second account isn’t going to make social media any less stressful and you HAVE to show up every day is great to keep your content hot and your audience engaged.<< *I never suggest creating content at the cost of your personal wellbeing or self care.* So, my friend: should you separate your accounts? Ask yourself these questions:
And finally… Which option will build the audience your brand deserves? via RSSMix.com Mix ID 8230553 https://ift.tt/30oZsaY
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October 2021
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